When considering the entire experience, someone’s first interaction with a brand is often through some sort of digital product or service. The website, an app, an ecommerce platform, or even a physical experience offering a powerful piece of utility. Designing these experience in ways that people actually enjoy and want to use requires inspired design, a deep understanding of the brand and a clear understanding of user behavior.
Our experience design teams help create products, services and experiences for the real world - exploring business problems and solving them by taking a user-centred approach. Using Experience Mapping, research and data, they work quickly and prototype solutions that provide value for both business and customer, working with our technology teams to find solutions that are not only useable, desirable and delightful but also feasible.
Our content team helps a business sell and communicate better across their platforms and services. They develop content strategies to define how and where content should be used, working closely with the Experience Design and broader strategy teams to actually create content that feels connected to the brand and relevant for their customers, while helping move them across the journey.
Our agile methodology and dev process is designed to generate quality outputs rapidly, while also remaining flexible to adapt to changing user needs, the business requirements, and technology advancements. We focus on reaching a minimum viable product, and then enhancing based on how the product performs in market.