Civic Nation

United State Of Women

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The Summit

On June 14th, 2016, Civic Nation in collaboration with The White House launched the first United State of Women summit. Its purpose is to address critical issues facing women in 2016.

Working with Civic Nation, BBH helped naming the Summit, branding it, building the communications strategy & social media content. We’ve also developed a film that brings together a who’s who of the most prominent women in their fields.

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The campaign is the first from BBH LA as participants in the Creative Alliance, the connection between Civic Nation and the top U.S. creative, technology, design and communication talent.

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Pelle Sjoenell, BBH Worldwide Chief Creative Officer and Founder of BBH LA, said: “Equality is fundamental to me personally, but it’s so much bigger than an agency, industry or American issue. It’s about humanity. We feel incredibly fortunate and honoured to be helping The White House to make a difference on this matter.”

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