Creative Director

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The London Office

Based in the heart of Soho, BBH London is a vibrant hub of creativity, where the Black Sheep was first born. Today we are home to over 400 BBHers across our different specialisms, all connected by one culture.

There is no "one size fits all" at BBH. We believe in the power of difference to make a difference. If you surprise people, then they’ll sit up. If you speak a different language to everyone else, then they’ll listen. If you craft your message with love and originality, then that message will land harder. If you give people something useful that makes their lives a little bit better, then they’ll thank you. Everything we do is born out of the pursuit of difference. We fill our building with people who are different. We like to work with people who are different.

Our enduring commitment to difference is best embodied by The Black Sheep. It represents our businesses, our culture, and the people who work here.

The Summary

“When the world zigs, zag”. This was the line on our very first ad for our first client, Levi’s, back in 1982. It became something of a model for our business; we have always sought to challenge and lead the market.

It’s this spirit that has seen BBH reinvent itself over the last few years, evolving from a more traditional ad agency into a multi-discipline creative agency with many doors in, an incredible diversity of outputs and a collective of many specialisms. This change is manifest in the fact that a third of our revenue is now generated from digital projects – from the obvious online campaigns and digital marcomms into the world of products, services and e-commerce.

We are looking for an experienced Creative Director who embodies our culture of difference. Someone who can add vision and inspiration to BBH and our clients to help drive the agenda of what a future focused agency looks like.

We’re interested in talking to people who have curated ideas that we wish we’d done. Work that makes us jealous. We like people who are good and nice. Passionate, restless and curious leaders with proven ability to oversee fresh, modern, big ideas that they exploit in interesting, unexpected ways across all channels. We like people who are passionate about craft and can lead with taste and vision, engaging craft to bring ideas to life in a compelling way.

Key Responsibilities

  • Successfully generated integrated communications campaigns, developing innovative and pioneering work.
  • A stretch of local, regional and global brand experience.
  • Possess a truly global perspective on culture.
  • A proven ability to develop award-winning creative campaigns.
  • Have strong interpersonal skills and the ability to work effectively within a multi-disciplinary team.
  • An academic background in the arts, design or creativity for advertising.
  • Key areas of focus for the role.

Skills / Experience Required


  • To have creative vision and ambition for our brands.
  • Demonstrate success in leading collaborative relationships.
  • Provide clear and concise creative direction.
  • Deliver greatness achieved through difference.
  • Understand how creative output needs to reflect an understanding of the Client’s business challenges.
  • Deliver outstanding, innovative creative solutions that address complex business problems, with greatness being achieved through difference.


  • Present ideas to any audience, via simple articulation and concise presentation.
  • To listen to and accommodate the thoughts and opinions of others, whilst retaining your vision and integrity of the idea.
  • To give work the best chance of being bought by presenting it to Clients persuasively and imaginatively.

Time Management

To be conscious of and efficient in the management of workload and time, ensuring all deadlines are met
Pay attention to detail and exercise exemplary quality control.
Team leadership and relationship management.

Spot a great idea and coach creative teams to pursue the right route
Energise, inspire and motivate people in the room when talking about the work.

To be aware at all times of the changing team, ensuring coaching and mentoring is kept at a high priority and that personal growth is as important as the creative process.

Has an understanding of what can and should be delegated and what should be owned.

Work in partnership with the other specialisms including Production, Creative Tech, Design, Account Management and Strategy to interpret ideas into brand communication across a range of communication platforms.

Always demonstrate confidence in articulating ideas and creative judgements when dealing with internal stakeholders and clients.

To build the trust, confidence and respect of everyone you work with.
Demonstrate honesty and integrity in thought and action at all times


To ensure the Client feels confident that you care as much about their brand as they do, despite the pressures of working on other accounts.

Job Type: Full-time



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BBH Global

60 Kingly Street
London W1B 5DS
United Kingdom

New Business
>& General Enquiries

Tim Harvey

Global Business Development Director
+ 1 (747) 275-6221

Isobel Thomas

Global Communications Director
+44 7931 553 577