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LYNX

How Much to Spray

Honing in on the insight that guys often overdo it when they put on body spray, this spot for LYNX Body Spray show guys what the effects overdoing it can mean in social situations, particularly if they hope to attract the attention of women.

With Edison Chen as a spokesman, the campaign gave a humorous side-by-side comparison of the effects of just the right amount vs. way to much body spray.