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Missing People

Pokemon Go

Pokémon GO has taken the world by storm, with players using their phones to search high and low for virtual animals that are hidden in real locations all over the country.

Over 5 million people play Pokemon Go in the UK and around 250,000 people go missing every year in the UK. This project, created by BBH Barn, seeks to take advantage of the current Pokémon GO craze in order to raise awareness for the thousands of missing people who desperately need to be found.